Want to get your web site higher in the search
results from a search engine? Then the best way is by the correct
use of Meta tags and learn how to create them.
As 95% people using search engines only look at the top 20 search
results, it is important to get your web site as high as possible
by using the services.
Several meta tags where introduced by the popular search engines,
Infoseek and AltaVista, to help there search engines index web
pages, most now use meta tags to index pages.
If you want your web site indexed then consider using Meta tags
and you must know how to create meta contents.
Meta tags go in the head of your web page, in-between the HTML
tags, and .
There are a number of different Meta tags that you can use and
create meta contents, but the most important ones are the Description and
the Keywords Meta tags
as well as having a title for the web page.
Title
The title of your web page should also be in the document head,
which you want to make as descriptive as possible for the search
engines to index.
Description
This tag is used to give a short description of the contents of
your web page, and is often used by search engines in the search
results as a description of what your page contains. However,
many search engines will only display the first 20 characters,
so be as short and descriptive as possible.
Keywords
To help get your web site up in the ratings you can supplement
the title and description with a list of keywords, separated by
commas, that some one might type into a search engine when looking
for a site like yours. Most search engines will index the first
64 characters in this Meta tag.
Rating
This is used to give the web page a rating for the appropriateness
for kids. The ratings are, general, mature, restricted, and 14
years.
The rest of the tags are not necessary but I shall run through
them anyway.
Author
This is used to identify the author of the web page.
Copyright
This one identifies any copyright information there is for the
web page.
Revisit-After
The revisit-after meta tag is useful for sites where the content
changes often and tells the search engine how often to revisit
your site. The example below will tell the search engine to revisit
your site ever 31 days.
Expires
This meta tag is used by responsible web masters to let the search
engine know when the page expires and can be removed from the
search engines directory. It can either be set to never, or a
date in the format day, month, year, eg. 28 June 2003.
Distribution
Tells the search engine who the page is meant for and can be set
to; global, for everyone, local, for regional sites, and UI, for
Internal Use.
Robots
This Meta tag is used is used to tell the search engine whether
you want the web page indexed or not. You only really need to
use this Meta tag if you DON'T wont your web page indexed. The
values for this tag are: -
| index(default) |
Index the page |
| noindex |
Don't index the page |
| nofollow |
Don't index any pages hyper-linked to this
page |
| none |
Same as "noindex, nofollow" |
Meta Tags Example
Below is an example of the head of a document containing Meta
tags for search engines and a title for the web page: -
|
Meta Tags For
Search Engines
Tutorial on Meta Tags optimisation.
meta
tags, tutorial, training, HTML
general
2001,
Web Wiz Guide31
Daysnever
global
index
|
|
|
|
